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Despite the big players' generally ruddy good health, these stocks look to be in for a dry spell.
The French ad rivals, just listed in the U.S., see their shares slide as slowdown worries punish media stocks.
Investors are losing confidence in the sector, judging by Wednesday's action.
The deal is widely seen as presaging a Murdoch bid for DirecTV.
Pressure from Congress and federal regulators is mounting.
An analyst report pushes the stock 4% higher, in the wake of a recent 25% selloff.
But to buy the Hughes unit will probably take more than EchoStar can offer, observers say.
DaimlerChrysler's decision to put its $1.5 billion account up for review gooses merger speculation.
The radio industry's rapid growth could slip away as Net advertisers face cash crunches.