Nike rules the sports apparel universe but Adidas owns the soccer universe. Can Nike change that with a Brazil win?
Will the NBA player remain an endorsement star even if he goes to yet another team?
The Ed O'Bannon-led class action lawsuit against the NCAA is just one in a series that will have a hand in shaping the business of pro and college sports in the years to come.
Pro golfer Phil Mickelson, activist investor Carl Icahn and sports bettor Billy Walters are under a microscope now because they won big on Clorox in 2011. But did they actually do anything wrong?
A final 'half season' did wonders for Breaking Bad but will it for Mad Men?
As longtime executive George Bodenheimer leaves ESPN next week after a 33-year career at the network, we ponder how Disney's sports juggernaut forever changed the way sports is broadcast.