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James's Most Recent Article

It's Nike vs. Adidas in the World Cup Semis

07/07/14 - 02:00 PM EDT

Nike rules the sports apparel universe but Adidas owns the soccer universe. Can Nike change that with a Brazil win?

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Other Articles by James

Free Reports

What Free Agency Means for LeBron James, the Marketing Machine

06/27/14 - 09:46 AM EDT

Will the NBA player remain an endorsement star even if he goes to yet another team?

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O'Bannon v. NCAA Suit Could Be a Game Changer in College Athletics

06/10/14 - 02:56 PM EDT

The Ed O'Bannon-led class action lawsuit against the NCAA is just one in a series that will have a hand in shaping the business of pro and college sports in the years to come.

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Clorox Insider Trading or More Golf Course Chatter Among the Big Dogs?

06/05/14 - 06:30 AM EDT

Pro golfer Phil Mickelson, activist investor Carl Icahn and sports bettor Billy Walters are under a microscope now because they won big on Clorox in 2011. But did they actually do anything wrong?

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AMC Takes a Gamble Prolonging Mad Men's Season Finale

06/02/14 - 02:19 PM EDT

A final 'half season' did wonders for Breaking Bad but will it for Mad Men?

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ESPN Makes Disney Very Happy One Lebron James Story At a Time

05/28/14 - 02:50 PM EDT

As longtime executive George Bodenheimer leaves ESPN next week after a 33-year career at the network, we ponder how Disney's sports juggernaut forever changed the way sports is broadcast.

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