Credit Cards Where Credit Is Due

11/27/06 - 03:38 PM EST

Jim Cramer

This column was originally published on RealMoney on Nov. 27 at 8:56 a.m. EST. It's being republished as a bonus for TheStreet.com readers. For more information about subscribing to RealMoney, please click here.

Cyber Monday, Black Friday, tons of spending on everything from big-screen TVs to Nintendo's Wii. I say enough, go buy the credit card companies.

These days are, as Bank of America(BAC Quote - Cramer on BAC - Stock Picks) put it so well in its explanation of retail during this period, "profitless prosperity." If you are like me, you are sick as a dog of these retail stories.

As I see it, MasterCard(MA Quote - Cramer on MA - Stock Picks), which is up an unbelievable amount, is the best way to play it, with its 10-cent cut of every charge. You know people are charging, and you know MasterCard's getting its fair share.

I also have read a ton of articles about how big, flat-screen TVs are all the rage. But most people can't afford them. So they put them on credit cards. Meanwhile, Capital One Financial(COF Quote - Cramer on COF - Stock Picks) languishes at $75 a share.

To me, that seems like a steal, too, since Capital One has been marked down because of this endless North Fork Bancorp(NFB Quote - Cramer on NFB - Stock Picks) merger.

Don't out-think this stuff. Who knows how much the retailers actually made? We know the credit card companies are raking it in.

They are the best way to play.

Random musings: College students, listen up! RealMoney is offering you something special... a free subscription through May 31, 2007. The only requirement: You must have an email address that ends in .edu. Email collegetour@thestreet.com to accept my personal invitation to come read my blog every day, plus all the other writers on that great site. Pass it on!

At the time of publication, Cramer was long Capital One Financial. Jim Cramer is a director and co-founder of TheStreet.com. He contributes daily market commentary for TheStreet.com's sites and serves as an adviser to the company's CEO. Outside contributing columnists for TheStreet.com and RealMoney.com, including Cramer, may, from time to time, write about stocks in which they have a position. In such cases, appropriate disclosure is made. To see his personal portfolio and find out what trades Cramer will make before he makes them, sign up for Action Alerts PLUS. Listen to Cramer's RealMoney Radio show on your computer; just click here. Watch Cramer on "Mad Money" at 6 p.m. ET weeknights on CNBC. Click here to order Cramer's latest book, "Real Money: Sane Investing in an Insane World," click here to get his second book, "You Got Screwed!" and click here to order Cramer's autobiography, "Confessions of a Street Addict." While he cannot provide personalized investment advice or recommendations, he invites you to send comments on his column by clicking here.

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