Coca-Cola Reportedly Plans Big China Push
ATLANTA (TheStreet) -- Coca-Cola(KO Quote) is planning to more than double its number of bottling plants over the next decade in China and triple sales to the country's rapidly emerging middle class, the Financial Times reports.
The company's expansion plans in China are part of its efforts to double revenue from almost $100 billion to $200 billion in the next 10 years, the report says. According to Coca-Cola executives, 60% of the new growth is expected to come from China, India and other emerging markets, while only 15% would be from developed markets. China is Coca-Cola's third-largest national market by revenue and its sales volumes in the region are already nearly double that of global rival PepsiCo(PEP Quote), the Financial Times reports. "We are going to grow ahead of the rate of the industry," Doug Jackson, president of Coca-Cola's China business unit, told investors in a conference last week.- Loading Comments...
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